The Vexilar ProStaff

Dave Genz He brought mobility. In the B.G. (Before Genz) Period, many generations of ice anglers struck a frozen pose over one hole in the ice and stayed there whether they caught a fish or not. Some sought comfort inside permanent shacks. Which took several people (with lots of energy) to move. But Genz built a better Fish Trap. Borrowing the concept of a fishing boat and adapting it for use on the ice, he developed the now-famous Fish Trap instant set-up shelter. Skidding sled, carpeted dry storage, walls that rise with the flip of the wrist. Because, he wanted mobility, he didn’t rest until he made the right tool for the job.

Hometown: St. Cloud, MN

Andrew Klassen is the owner and operator of Andrew Klassen Guide Service and resides in Winnipeg, Manitoba, Canada. He specializes in fishing for trophy muskies and pike on Lake of the Woods, Ontario, as well as giant lake sturgeon and huge channel catfish on both the Winnipeg River and Red River, Manitoba. 

Hometown: Winnipeg, MB

Chuck Mason is a veteran ice angler and has been fishing the Ice Teams Super Trap Attack Series since 2001. The championship event is becoming an annual December trip for the Michigan native. During breaks in the schedule he serves as a walleye guide on Monroes Brest Bay on Lake Erie. 

Hometown: Ida, MI

Jim Kusuda is a prolific ice fisherman from south central Wisconsin. Mendota Jim can often be found chasing deep water perch or jigging up saucer sized bluegills in the shallows. He bought an original FL-8 Ice Box from Dave Genz in 1991 and has been exclusively using Vexilar flashers ever since. Their reliability and ongoing improvements for visualizing the world below the ice have helped him be more successful at finding and catching fish over the years.
Hometown: Madison, WI

Ryan Hale owns and operates Hale’s Guide Service on the Iowa Great Lakes region. This chain of lakes offers some of the best fishing inthe Mid-West. Ryan is on the water around 200 days each year and loves both hard and soft water fishing, never far behindare his three sons, Cole, Austin and Caden. He has been published in many Iowa based magazines including The Iowa Sportsman and Iowa Game and Fish. Ryan has also done many live radio shows over the years.
Hometown: Sutherland, IA

Tony Mariotti grew up chasing panfish and bass near his home in Minnesotas heart of a thousand lakes; Ottertail County, and spent most summer weekends at the cabin on the Cass Lake chain in Northern Minnesota. Tony credits his father, Joe, for his love of fishing, and for bringing him along to the familys fish camp where he spent countless hours not only casting and jigging, but watching, and learning new techniques from a group of hard-fishing men who were years ahead of their time.
Hometown: Detroit Lakes, MN

TOM GRUENWALD  Author, 4 books: Hooked on Ice Fishing (3 volumes), Modern Methods of Ice Fishing; TV host, TGO, Tom Gruenwald Outdoors, airing on Sportsman Channel, Wild TV, Midco Sports.


Hometown:  Campbellsport, WI 


Zippy Dahl, Steve began guiding ice fisherman in 1995 and is one of the founding members of the Perch Patrol. He is the captain of this famous guide team and does most of the behind the scenes work with marketing, scheduling, and organizing the reservations. Zippy has been one of the familiar faces representing the Perch Patrol on numerous outdoor television shows such as Tony Dean, Midwest Outdoors, Kent Hrbek Outdoors, ESPN’s Backroads with Ron Sherra, and North American Fisherman.
Hometown: Devil’s Lake, ND

Tod Todd is a veteran ice fisher that started as a young age by his dad and older brother Scott fishing the Fox Chain and southern Wisconsin waters. He also has started his kids at the age of three teaching them to land big gills thru the ice.

Tod has fished the old Trap Attacks and now fishes the NAIFC with a 5th place finish in 2008 at the championship in Rhinelander WI.
Hometown: Kingston, IL

Jiggy Anderson is the Host of "Across the Ice Belt with Ice Team", Jeff "Jiggy" Andersen, has been featured on several outdoor programs including In-Fisherman, The Next Bite, Minnesota Bound, and Animal Planet to name a few. Jiggy lives in Central Minnesota and is a fishing guide/promotor with Leisure Outdoor Adventures and co owner of RAWfish Media. His photography and videos have been seen on covers of many magazines and catalogs. He has a passion for chasing the big fish and enjoys teaching people how to catch them. Jiggy is a Husband to Kristine and father to Gavin, 5 and Brooke, 3..

Hometown:  Central, Minnesota

Cory Yarmuth: I am a self driven individual who strives to do the best at what I am good at. I serve as a local guide, outdoor writer, pro-staffer, and seminar speaker. My goal is to educate people on the outdoors and to introduce new people to the enjoyment of what mother nature has to offer. It is important to me that others are able to benefit from my experiences as well as share in the beauty of the outdoors.

Hometown: Chicago, Illinois

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Michael Jinx Jasensky
Pro Staff for HSM Outdoors, Pro Staff for Maki Plastics, Powerstick for Clam Outdoors, Field staff for Fishbum Outfitters
I have been an avid fisherman for over 35 years. I fish for whatever swims but my passion is ice fishing and crappies. I grew up on the mighty St.Lawrence river in upstate NY but I now call CT home. I love to teach new anglers and I have a son and a daughter that can each hold their own with a fishing pole. I am a CT state certified C.A.R.E (Connecticut Aquatic Resources Education) Instructor and teach multiple classes for both open water (fresh and salt) and ice fishing.



Jarrid Houston
Jarrid is a professional Fishing Guide, promoter, and educator for the sport of fishing.  Jarrid specializes in ice fishing and owns and operates Houston's Guide Service.  Jarrid fishes the twin-ports areas of Duluth/Superior and NW Wisconsin.


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Brent Kruger
Brent Kruger is the Fishin' Magician!® He has been a professional guide based out of Kenora, Ontario for over 30 years. Brent specializes in Walleye, Bass, Pike, Musky, Crappie and Lake Trout. Brent was also a tournament pro angler, freelance outdoor writer and a TV & Radio fishing tips host. He has been writing the fishing report in the Kenora Enterprise newspaper for Lake of the Woods and Winnipeg River system for over ten years. Brent has also helped to develop the Canadian Fishin Magician Skid-Stik Top Water Lure, you can check them out at


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Steve Berry
Steve is an avid ice fisherman and guides for both walleye on Saginaw Bay and panfish on Michigan's numerous inland lakes. He teaches people how to fish for the Michigan DNR as their first ever Pro Staff. Steve also is on Vexilar, Clam Outdoors, Church Tackle, Nebulus, Salmo and Fish Bones Custom Lures Pro Staffs and does several seminars and sport shows every year.


Jason Mitchell is one of the most sought after guides in the Midwest on North Dakota’s Devils Lake. Mitchelloperates one of the largest open water guide services in the region, often spending well over 200 days per year on the water. Mitchell expertise has been featured on several television shows including: Tony Dean Outdoors, Midwest Outdoors, Ultimate Outdoor Adventures, Ron Shara, In-Fishermen, Greg Clausia Outdoors, Lowrance Team Outdoors TV along with severalNorth Dakota news segments.
Hometown: Devil’s Lake, ND

Bill Spence is a well known and accomplished angler specializing on Lake Champlain. Most know him for his open water bass fishing, but he is an avid ice angler and enjoys fishing for the many species the northern lakes and Atlantic Ocean put out.

Career highlights include a victory on his home lake as a co-angler with the BASS Elite Series in 2006, an Everstart Series Top 10 in 2005 and 2010, an FLW Series Top 10 in 2007.

Hometown: St. Albans, VT

Dan Galusha is an award winning outdoor writer, TV and Radio fishing show host, with 12 AGLOW Crafts Awards (7 radio, 3 TV and 2 magazine), six MIDWEST OUTDOORS’ Readers Choice Award, and an induction in to the Fresh Water Fishing Hall of Fame as a Legendary Communicator. Along with his 40 years of outdoor media experience Dan is a long time field tester and pro staff member for several fishing tackle/equipment companies.  

Hometown: Milan, IL

Dennis Foster has worn many hats in the fishing world over the last decade as he continues to gain notoriety and influence in the industry. He has went from an avid fisherman to a wanna be Walleye Tournament Fisherman and up the ladder to Touring Pro and now fishes a select number of quality events as his schedule allows. During his Tournament career Dennis has conducted dozens of educational Childrens and Family events in an attempt to foster further interest in the sport.

Hometown: Mellette, SD 

James Vladyka is owner and operator of Fish Hounds Outdoors in Benson Vermont and has been fishing the North East area his entire life. Since 2000 he has been specializing in guided ice fishing trips targeting White and Black Crappie, Yellow Perch, Sunfish, Pike, Bass and Walleye.
In 2010 James and his good friend Scott Blair started a tournament series called the Vermont Sportsmans Hardwater Tournament Series which has been growing rapidly.
Hometown: Benson, VT

Jason Stangel Excels at chasing Great Lakes smallmouth pulling bull blue gills out of deep water ice fishing and teaching people how to catch more fish with their flashers. Versatile angler both deep water and shallow from drop shotting in 35 fow to flipping wood in one fow. Consistent Bass tournament money winner that's has cashed checks in over 80% of the tournaments hes fished in the last 5 years averages 12-15 tournaments a year.
Hometown: Two Rivers, WI

Jim McLaughlin "BIG JIM", as he is affectionately known has been an integral part of the Canadian sportfishing scene for over 25 years now and shows no signs of slowing down. Having first gained notoriety as a tournament angler, BIG JIM was vaulted into the sportfishing spotlight by winning two CFT Canadian Classics… Canada’s premier tournament title along with a slew of tournament victories numbering 28 to his credit.
Hometown: Lyn, ON

Matt Breuer has been fishing his entire life, and the last 6 years of his life have been spent guiding in the Bemidji area. He runs Northcountry Guide Service, which has been a popular and successful company in the area since it’s inception. He provides anglers with full service guided trips in the Summer chasing a variety of species, specializing in walleyes. He also operates throughout the Winter running fish house rentals on the famed Upper Red Lake as well as Lake Bemidji. He runs private ATV/portable guided trips in the Winter as well.
Hometown: Bemidji, MN

Sean Colter is a Competitive Tournament angler and Professional Fishing guide: Throughout his years of “growing up” in Grand Rapids, MN, I have taken advantage of the opportunity to learn numerous lakes in Northern Minnesota and the fish species they offer, becoming a knowledgeable, multi-species guide. Whether your in search of northern pike, small and large mouth bass, perch, crappie, blue gills, or the ever popular walleye. Sean’s excitement combines with his extensive knowledge to make any “pole bending” day a memorable one.
Hometown: Grand Rapids, MN

Kevan Paul is a professional fishing guide and a great ambassador of the sport. Kevan spends a lot of time giving seminars and targeting fish across the expansive array of Iowa’s glacial lakes. It’s not uncommon to find Kevan appearing on a TV show, sharing his knowledge with the ice fishing world.

Hometown: Clear Lake, Iowa

Dan Kiazyk is the owner and operator of Cat Eye Outfitter and resides in Minnedosa (Winter) and Selkirk Summer and Winter) Manitoba, Canada. He specializes in fishing for trophy channel catfish and walleye on the Red River and Lake Winnipeg. As a part of his business Dan also spends quite a bit of time chasing down a wide variety of trophy sized fish throughout the seasons in a variety of locations throughout Manitoba. When not guiding, Dan can be found writing fishing articles or hosting seminars at several fishing venues throughout Manitoba. He has been involved formally in the fishing industry as Cat Eye Outfitter in Manitoba for 15 years. 

Hometown: Minnedosa & Selkirk Manitoba Canada

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Garett Svir -  is a freelance outdoor writer and the owner of Slab Seeker Fishing Guide Service. His passion is chasing trophy caliber bluegills. He considers his Vexilar FLX-28 his eyes and ears below the ice and is his greatest tool on the hardwater. His writings have appeared in publications like Midwest Outdoors, Outdoors Weekly, Hooked Magazine, Crappie Angler Magazine, Dakota Hunting and Fishing, and Great Lakes Angler.

Hometown: Avon, MN


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Kevin Dahlke is originally from Minnesota and now resides in the New England area of Massachusetts. He enjoys bringing his ice fishing knowledge to the anglers of New England and frequently is demonstrating these techniques to others on the ice. He has also created a New England fishing resource that can be found at his website


John Hoyer

John Hoyer
John is a multi species fanatic, he chases everything throughout the year as long as there is trophy potential. Has ran a highly reputable muskie guide service called SkiePatrol for the last 6 yrs and has tallied up 104 fish over 50 inches in his boat at last count. Recently named Co-Angler of the year on the Cabelas National Walleye Tour, will be fishing the pro side starting in 2016. John is also sponsored by Ranger Boats, Evinrude, Thorne Brothers and Clam.


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Ryan Kerns
Ryan is a 3rd grade teacher and ice fishing educator from Ohio. He has been ice fishing since early in my childhood, and he now shares the sport with his 3 children, his students and hundreds of participants at seminars at expo shows fishing events each year.

Ryan has been teaching ice safety, pan fish tactics, map reading and wildlife/aquatic biology for nearly ten years. He has a passion for fishing and many other outdoor pursuits, with ice fishing being his absolute favorite overall.  

Mike Howe

Mike Howe
Mike Howe has been promoting the modern methods of ice fishing in his home state of Montana since 2005, when he co-founded the Perch Assault tournament series.  This series has been operating now for 13 years in Montana and most recently Idaho.  Mike also created the Ice Duels tournament in 2013. He and his wife Cindy own and operate the largest freshwater charter service west of the Dakotas and travel extensively during the winter months doing what they both love, ICE FISHING!  You will see them working their booth every year at the St Paul Ice Show, and fishing as many lakes as they can during their travels.  The bluegills of Northern North Dakota are a passion of theirs whenever they are near!

Chris Beeksma owns and operates Get Bit Guide Service out of his home in Delta, WI. Chris is a licensed as a U.S. Coast Guard Captain and a Wisconsin guide. He specializes in guiding for Chequamegon Bay smallmouths and also muskies on the inland lakes of northern Wisconsin. Though smallmouths are his passion, he enjoys guiding clients on the numerous Lake Superior tributaries in spring and fall for lake run trout and salmon.

Hometown: Iron River, WI

Dave Duwe is the owner and operator of Dave Duwe’s Guide Service. Dave is married to Donna with 2 children, Nathan (4) and Katie (3) Boat sponsor – Alumacraft and Yamaha outboard. Rigged at Summerset Marine in Delavan, WI Dave runs a 2007 Navigator 175 with a 75 hp tiller Yamaha. Favorite way to fish: Rigging live bait on deep weed-lines. Largest Fish: 62 lb Paddlefish and 10 lb 4 oz Largemouth bass Favorite Waters: Delavan Lake and Lake Geneva in SE Wisconsin.

Hometown: Elkhorn, WI

Dennis Kassube  passion for fishing began when he started spending time on the lake withhis grandpa at the age of three. Although, growing up around central Minnesota fishing lakes such as Miltona, Ottertail, Big Pine and many others – his love of fishing seemed inevitable! Dennis was fortunate to move toSouth Dakota in 1989 just “in time” for the fishing explosion in the north east corner of the state. Thisnewarea full of lakesfurthered his interest in the sport of fishing, the multitude of new product lines available, and of course the thrill of the catch.
Hometown: Big Stone City, SD

Jason Durham is the definition of an outdoor educator. Born in the Minnesota Northwoods, Jason accompanied his father on fishing trips from the earliest point of his existence and at the age of fifteen started his own guide business, Go Fish! Guide Service, which he still operates to this day. Realizing his innate ability to teach others about angling and finding enjoyment in doing so, Jason pursued a degree in Elementary Education, granting him the opportunity to bring his love of angling into the classroom and his passion for teaching into the lives of his students. Parents, colleagues, and most importantly the children, have taken note of his enthusiasm. 
Hometown: Park Rapids, MN

John Reddy Growing up in southern Wisconsin on a dairy farm John learned a work ethic working hard putting in long days that has carried on into his guide business. Fishing nearby Turtle Creek on his family farm, John had a fishing rod in his hand before he could walk becoming an avid angler through the years.
Hometown: Delavan, WI

Matt Johnson:
owns and operates Matt Johnson Outdoors where he provides guided fishing trips all year round and also offers fishing tips, fishing videos, fishing articles, seminars and web design. Matt has been guiding since 2003 and guides the Metro Area Lakes, Horseshoe Chain of Lakes and the Chisago Chain of Lakes.

Hometown: Blaine, MN

Rob Jackson is one of Ontarios most prolific multi-species experts. A year-round angler, Jacksons breadth of knowledge spans a variety of species. He regularly targets panfish, smallmouth and largemouth bass, pike, muskie, walleye, carp, gar, various trout, and salmon. Known online as RJ, Jacksons a founding member of several fishing websites and message boards. His affinity to share his angling exploits and on-the-water learning has made him one of Ontarios top online personalities.
Hometown: Ontario, Canada

Scott Lambert started fishing competitive tournaments since 1991. He won his first tournament at the age of 19 using a FL-8. “I was hungry for knowledge, so I went to work at Capras sporting goods. There I could really learn all aspects of Rods, Reels, Electronics, and Guns.”
After working at Capras, Scott has won 14 tournaments around Minnesota, Wisconsin, and Iowa and has fished on the FLW bass series as well. Scott has been featured in ESPN magazine twice and for Outdoor Life, Bassin and Field and Stream magazines.
Hometown: Lonsdale, MN

Tim Moore

Tim Moore is a professional angler and fishing guide. He owns and operates Tim Moore Outdoors where he works as a year-round guide, outdoor educator, promoter, and producer of Tim Moore Outdoors TV. Tim relies on the accuracy and dependability of Vexilar products to make him one of the most sought after fishing guides in the Northeast.

Hometown: Portsmouth, NH

Shelly Holland love's the outdoors! Boating around the apostle islands in the summer, to ice fishing as many lakes as I can possibly hit during our ice season.
As well as helping to promote vexilar, I also represent Ice Team, Clam outdoors, Mr heater and guide for I love taking other woman out ice fishing to show them how much fun it can be, especially with all the progress made to make it oh so easy and comfortable.

Hometown:  Oak Grove,  Minnesota

Jason Hamilton is a guide and professional angler from Matlock, Manitoba. His home water (or ice) is the massive Lake Winnipeg where he runs an outfitting business. Summer finds him managing Scott Lake Lodge in Northern Saskatchewan while fall is spent a field guiding waterfowl with Birdtail Waterfowl in western Manitoba.
The challenges, successes and failures that go along with guiding never let the mind stop working. 
Contact Jason at
Hometown: Matlock Manitoba Canada


Mike Raetz - St. Cloud, MN

Mike is a professional angler and guide for Leisure Outdoor Adventures and also competes on the NAIFC and UPL with top finishes in both. He loves open water but his true passion is on ice chasing big panfish on many lakes in Central and Northern MN.



Dennis Musgraves an avid "Far North" angler, outdoor writer, and sport fishing advocate who has been ice fishing all over Alaska the past 15 years. His informative fishing seminars and unique articles about sport fishing in Alaska have reached thousands. Currently a monthly contributor for Alaska Sporting Journal and Pro Staff member for several companies including Vexilar & Clam Outdoors. His Alaska sport fishing adventures are chronicled at @



Chuck Fritz
I have been fishing for over 30 years and as a Licensed Hunting and Fishing Guide I get to do what I love everyday. As a Certified NH Let’s Go Fishing Instructor for our states fish and game department I also get to teach fishing year round to the next generation of anglers. And I love every minute of it!
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Barb Carey
Barb Carey is the President and Founder of WI Women Fish. She is a Clam Ice Team Pro and is a seminar speaker. In addition to producing fishing events for Women, Barb is the voice of Wild Barb on the Great Wild Radio show and is an award winning author.